{"id":1423,"date":"2018-05-29T21:11:21","date_gmt":"2018-05-29T21:11:21","guid":{"rendered":"https:\/\/rhinostudio.cl\/azafran\/?p=1423"},"modified":"2020-12-31T20:41:27","modified_gmt":"2020-12-31T20:41:27","slug":"las-mejores-portadas-de-libros-de-2017","status":"publish","type":"post","link":"https:\/\/editorialazafran.cl\/rediseno-2\/las-mejores-portadas-de-libros-de-2017\/","title":{"rendered":"Las mejores portadas de libros de 2017"},"content":{"rendered":"<h3><strong>Para las casas editoriales es primordial que sus libros destaquen por sobre los otros, porque las portadas de los libros s\u00ed importan.<\/strong><\/h3>\n<p class=\"p1\"><span class=\"s1\"> Muchas veces cuando llegamos a una librer\u00eda no tenemos una idea clara de qu\u00e9 libro comprar, nos han recomendado algunos, pero todav\u00eda no estamos seguros si llevarlo a nuestra casa, porque nos falta tocarlo.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"> Los editores lo saben, la competencia en los puntos de venta es alta y si hay otros libros llamativos los lectores pueden cambiar de decisi\u00f3n en el camino. Es por ello, que para los dise\u00f1adores, editores y encargados de marketing es importante sobresalir, impactar, acusar recibo de ese futuro lector, porque muchas de las compras se hacen por impulso. Para lograrlo, dedican muchas horas de reuniones en decidir colores, tipograf\u00eda e imagen de la portada, todo para que nos acerquemos a ese libro y lo volteemos para leer su contra. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"> Este un trabajo gigante en donde se debe explicar el libro cubierta a cubierta y por ello hay resultados que son unas verdaderas obras de arte. A fin de cuentas, en muchos casos, son la raz\u00f3n de porqu\u00e9 cuando vamos a comprar un libro, salimos con otro m\u00e1s bajo el brazo. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Para que tengan un referente, aqu\u00ed les mostramos las mejores cubiertas de libros de 2017, seg\u00fan el <i>New York Times:<\/i><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-01\/17BestCovers-01-blog533.jpg\" width=\"533\" height=\"681\" \/><\/p>\n<p style=\"text-align: center;\"><strong>\u201cA Separation\u201d by Katie Kitamura<\/strong><br \/>\nDesigned by Jaya Miceli<br \/>\nPublisher: Riverhead Books<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-03\/17BestCovers-03-blog533.jpg\" width=\"533\" height=\"681\" \/><br \/>\n<strong>\u201cFresh Complaint\u201d by Jeffrey Eugenides<\/strong><br \/>\nDesigned by Na Kim<br \/>\nPublisher: Farrar, Straus and Giroux<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-05a\/17BestCovers-05-1512339447352-blog533.jpg\" width=\"533\" height=\"638\" \/><\/p>\n<p style=\"text-align: center;\"><strong>\u201cBoundless\u201d by Jillian Tamaki<\/strong><br \/>\nDesigned by Jillian Tamaki<br \/>\nPublisher: Drawn and Quarterly<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-07\/17BestCovers-07-blog533.jpg\" \/><br \/>\n<strong>\u201cThe Show That Never Ends: The Rise and Fall of Prog Rock\u201d by David Weigel<\/strong><br \/>\nDesigned by Tal Goretsky<br \/>\nPublisher: W.W. Norton<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-09\/17BestCovers-09-blog533.jpg\" \/><br \/>\n<strong>\u201cTo Die in Spring\u201d by Ralf Rothmann<\/strong><br \/>\nDesigned by Oliver Munday<br \/>\nPublisher: Farrar, Straus and Giroux<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-11\/17BestCovers-11-blog533.jpg\" \/><br \/>\n<strong>\u201cLife in Code: A Personal History of Technology\u201d by Ellen Ullman<\/strong><br \/>\nDesigned by Rodrigo Corral<br \/>\nPublisher: Farrar, Straus and Giroux<\/p>\n<p><strong>FUENTE:<a href=\"https:\/\/www.nytimes.com\/interactive\/2017\/books\/review\/best-covers.html\" rel=\"nofollow noopener\" target=\"_blank\">\u00a0<\/a><\/strong>https:\/\/www.nytimes.com\/interactive\/2017\/books\/review\/best-covers.html<img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-02\/17BestCovers-02-blog533.jpg\" \/><\/p>\n<p style=\"text-align: center;\"><strong>\u201cWhy? Explaining the Holocaust\u201d by Peter Hayes<\/strong><br \/>\nDesigned by Evan Gaffney<br \/>\nPublisher: W. W. Norton<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-04\/17BestCovers-04-blog533.jpg\" \/><br \/>\n<strong>\u201cMade for Love\u201d by Alissa Nutting<\/strong><br \/>\nDesigned by Sara Wood<br \/>\nAirbrush by Pat Gaines<br \/>\nPublisher: Ecco Press<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-05\/17BestCovers-05-blog533.jpg\" \/><\/p>\n<p style=\"text-align: center;\"><strong>\u201cAll We Saw\u201d by Anne Michaels<\/strong><br \/>\nDesigned by Janet Hansen<br \/>\nPhotograph by Jouke Bos<br \/>\nPublisher: Alfred A. Knopf<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"media-viewer-candidate ll-init ll-loaded aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-blog533.jpg\" alt=\"\" data-mediaviewer-caption=\"Designed by David Pearson\" data-mediaviewer-credit=\"\" data-mediaviewer-src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-jumbo.jpg\" data-pattern=\"{{size}}\" data-ratio=\"1.3111395646606914\" data-widths=\"[{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-master1050.jpg&quot;,&quot;size&quot;:1050},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-master180.jpg&quot;,&quot;size&quot;:180},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-blog225.jpg&quot;,&quot;size&quot;:225},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-tmagSF.jpg&quot;,&quot;size&quot;:362},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-blog427.jpg&quot;,&quot;size&quot;:427},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-blog480.jpg&quot;,&quot;size&quot;:480},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-master495.jpg&quot;,&quot;size&quot;:495},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-blog533.jpg&quot;,&quot;size&quot;:533},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-tmagArticle.jpg&quot;,&quot;size&quot;:592},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-articleLarge.jpg&quot;,&quot;size&quot;:600},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-master675.jpg&quot;,&quot;size&quot;:675},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-jumbo.jpg&quot;,&quot;size&quot;:781},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-popup.jpg&quot;,&quot;size&quot;:381},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-slide.jpg&quot;,&quot;size&quot;:381},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-08\/17BestCovers-08-superJumbo.jpg&quot;,&quot;size&quot;:1561},{&quot;slug&quot;:null,&quot;size&quot;:null}]\" \/><\/p>\n<p style=\"text-align: center;\"><strong>\u201cThe Communist Manifesto\u201d by Karl Marx and Friedrich Engels\u00a0<\/strong><br \/>\nDesigned by David Pearson<br \/>\nPublisher: Pluto Press<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"media-viewer-candidate ll-init ll-loaded aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-blog533.jpg\" alt=\"Libro design\" width=\"533\" height=\"781\" data-mediaviewer-caption=\"Designed by Peter Mendelsund\" data-mediaviewer-credit=\"\" data-mediaviewer-src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-jumbo.jpg\" data-pattern=\"{{size}}\" data-ratio=\"1.4649499284692418\" data-widths=\"[{&quot;slug&quot;:null,&quot;size&quot;:null},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-master180.jpg&quot;,&quot;size&quot;:180},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-blog225.jpg&quot;,&quot;size&quot;:225},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-tmagSF.jpg&quot;,&quot;size&quot;:362},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-blog427.jpg&quot;,&quot;size&quot;:427},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-blog480.jpg&quot;,&quot;size&quot;:480},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-master495.jpg&quot;,&quot;size&quot;:495},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-blog533.jpg&quot;,&quot;size&quot;:533},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-tmagArticle.jpg&quot;,&quot;size&quot;:592},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-articleLarge.jpg&quot;,&quot;size&quot;:600},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-master675.jpg&quot;,&quot;size&quot;:675},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-jumbo.jpg&quot;,&quot;size&quot;:699},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-popup.jpg&quot;,&quot;size&quot;:342},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-slide.jpg&quot;,&quot;size&quot;:342},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-10\/17BestCovers-10-superJumbo.jpg&quot;,&quot;size&quot;:845},{&quot;slug&quot;:null,&quot;size&quot;:null}]\" \/><\/p>\n<p style=\"text-align: center;\"><strong>\u201cThe Book of Disquiet\u201d by Fernando Pessoa<\/strong><br \/>\nDesigned by Peter Mendelsund<br \/>\nPublisher: New Directions<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"media-viewer-candidate ll-init ll-loaded aligncenter\" src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-blog533.jpg\" alt=\"Libro the end\" width=\"533\" height=\"681\" data-mediaviewer-caption=\"Designed by Strick&amp;Williams\" data-mediaviewer-credit=\"\" data-mediaviewer-src=\"https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-jumbo.jpg\" data-pattern=\"{{size}}\" data-ratio=\"1.2768079800498753\" data-widths=\"[{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-master1050.jpg&quot;,&quot;size&quot;:1050},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-master180.jpg&quot;,&quot;size&quot;:180},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-blog225.jpg&quot;,&quot;size&quot;:225},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-tmagSF.jpg&quot;,&quot;size&quot;:362},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-blog427.jpg&quot;,&quot;size&quot;:427},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-blog480.jpg&quot;,&quot;size&quot;:480},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-master495.jpg&quot;,&quot;size&quot;:495},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-blog533.jpg&quot;,&quot;size&quot;:533},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-tmagArticle.jpg&quot;,&quot;size&quot;:592},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-articleLarge.jpg&quot;,&quot;size&quot;:600},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-master675.jpg&quot;,&quot;size&quot;:675},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-jumbo.jpg&quot;,&quot;size&quot;:802},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-popup.jpg&quot;,&quot;size&quot;:392},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-slide.jpg&quot;,&quot;size&quot;:392},{&quot;slug&quot;:&quot;https:\/\/static01.nyt.com\/images\/2017\/12\/17\/books\/review\/17BestCovers-12\/17BestCovers-12-superJumbo.jpg&quot;,&quot;size&quot;:1604},{&quot;slug&quot;:null,&quot;size&quot;:null}]\" \/><\/p>\n<p style=\"text-align: center;\"><strong>\u201cThe End\u201d by Fernanda Torres<\/strong><br \/>\nDesigned by Strick&amp;Williams<br \/>\nPublisher: Restless Books<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para las casas editoriales es primordial que sus libros destaquen por sobre los otros, porque sus cubiertas s\u00ed importan.<\/p>\n","protected":false},"author":2,"featured_media":7204,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63],"tags":[64,65,66,67,68,69],"class_list":["post-1423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-diseno","tag-edicion","tag-libros","tag-marketing","tag-new-york-times","tag-portadas"],"acf":[],"_links":{"self":[{"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/posts\/1423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/comments?post=1423"}],"version-history":[{"count":1,"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/posts\/1423\/revisions"}],"predecessor-version":[{"id":7205,"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/posts\/1423\/revisions\/7205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/media\/7204"}],"wp:attachment":[{"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/media?parent=1423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/categories?post=1423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/editorialazafran.cl\/rediseno-2\/wp-json\/wp\/v2\/tags?post=1423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}